Simple food for your fresh life

上友就像一間廚房,把這些不同的生活材料加以烹飪,
悠閒午後、歡樂聚會、溫馨晚餐通通可以入菜
讓零食以最適合每個人的方式,進入你生活,

上友就像一間廚房,把這些不同的生活材料加以烹飪,
悠閒午後、歡樂聚會、溫馨晚餐通通可以入菜
讓零食以最適合每個人的方式,進入你生活,

Sunfriend is not only a company but a place we put different living moments together. We make our products suitable for everyone and for scenario like a leisure afternoon, a joyful gathering or a heartwarming dinner.

發跡。從日本拓展到世界 Started in Japan and branched out to the world.

1991年成立上友,公司成立数十年來專營進口食品,代理世界各國產品,也開發高質量商品創立了上友,在優質食品上多年的經驗造就了我們的堅持,用最好的原料,才能做出最好的產品。

Sunfriend was established in 1991 and has been specializing in import foods and licensed brands we found around the world. Moreover, we have also managed to develop our owned product lines based on the principle that it is only with the high quality of ingredient could result in a product with the best quality.

堅持。與世界美味深度交流 We persist in communicating with the world’s best delicacy.

「只有自己願意吃的食品才可以賣給消費者」是我們的經營理念,安全、健康、並充滿樂趣。除了嚴選食材,還必須走在潮流前端,一方面製作世界最棒產品品,也正把台灣製造營銷世界,締造屬於台灣的享樂慢活。

Our vision is to provide SAFE, HEALTHY and JOYFUL product for the publics and that the reason why we do not sell what we would not eat to the customer. Besides selecting snacks with high quality, we have the responsibility to be ahead of the trend, providing the best product with Sunfriend’s spirit and introduce Taiwan to the world.

共創雙贏,與通路一起成長

A Win-Win Solution:Grow with the Channels

洞察通路訊息

從通路市場的 商品數據掌握

消費者喜好

重新企劃包裝

 擬定適合台灣本地的行銷企劃,
將商品重新包裝

商店特定鋪貨

與在地店長溝通 根據不同商店特性

調整鋪貨品項。

3大優勢奠定市場地位

Our ADVANTAGES

1- 守護品牌,是家族的使命感 Guarding the Brand is our Family Mission

做生意就是要交朋友,是上友的DNA,也是上友「尚好的朋友」由來。

Doing business means making friends for Sunfriend;it is part of our brand
DNA and also why we name our brand as‘ Sunfriend’.

2- 引領食尚, 進口全球3000 多種產品 Lead the food trend; Import more than 3,000 products from all over the world

零食是一種生活style,能增進生活的愉悅和滿足。

SNACKS should be a LIFE STYLE instead of calories.

3- 量身打造,為代理品牌加值 Tailor-made marketing Adds value to our licensed brands

好食品不該被埋沒,要為這些食物找到屬於自己的舞台。

Good foods should‘t be ignored;we find the personalized platform for these foods.

全品類商品應有盡有

Sunfriend’s imported foods can be spotted

客廳到廚房、食材到食品都有上友的蹤跡
From YOUR KITCHEN to YOUR LIVING ROOM.